Custom Research & Thought Leadership
We deliver rigorous, custom research and expert-led thought leadership that strengthens your reputation and fuels business growth.
We transform your hard-earned technical knowledge, market intelligence, and unique insights into accessible, strategic narratives that earn trust, drive investment, and establish industry authority.
We don’t just analyze data — we uncover actionable insights that position you as a leader in your field.
Through rigorous research, clear communication, and hands-on collaboration, we create high-value assets that deliver lasting influence.
Research with Rigor.
Insights with Impact.
The Depth Difference
Insights backed by meticulously vetted research.
No more research for research’s sake.
Trusted, Reliable Data
Work directly with a senior specialist invested in your success.
No more confusing rotation of project managers.
Expert-Led, High Touch Partnership
Research-backed perspectives that lead industry conversations.
No more feeding the content mill.
Strategic Thought Leadership
Custom Research
Thought Leadership
Our team of experts — equipped with advanced degrees and deep experience in research, education, and strategic communication — acts as an extension of your team, delivering the kind of expert analysis most companies only get from an internal think tank.
Featured Case Studies
Skytree | Clean Tech Industry
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Skytree aimed to expand its presence in the Controlled Environment Agriculture (CEA) sector and demonstrate how its innovative on-site carbon capture technology creates a sustainable, high-impact solution for growers. To position Skytree as a thought leader, we developed a research-driven white paper that serves as both an educational resource and a strategic lead-generation tool—helping potential clients understand the value of carbon capture while engaging them in Skytree’s solution.
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While it’s still early in the campaign, we’re eager to see how this white paper supports Skytree’s growth. By equipping them with a data-backed, industry-relevant asset, we anticipate it will drive engagement, credibility, and meaningful connections with CEA growers. We look forward to tracking its impact as Skytree continues to lead the conversation in sustainable agriculture.
Vault Laboratories, Inc. | Blockchain Tech
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Vault was preparing to launch a new blockchain-powered product and needed a high-impact document to clarify its value proposition for investors, board members, and potential users. Our goal was to create a dynamic, research-backed white paper that would serve two key functions:
1. Investor Relations – Demonstrating how gamifying artist-fan relationships on the blockchain could revolutionize the music industry, making their Fantasy Record Label a strategic and worthwhile investment.
2. User Acquisition & Brand Positioning – Providing a compelling, public-facing manifesto that could be leveraged across social media, marketing channels, and industry conversations, establishing Vault as the leading technology platform for musicians and their fans.
We developed a white paper that blended strategic insights, industry research, and compelling storytelling, ensuring it would resonate with both financial stakeholders and the wider music-tech community.
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Vault’s Chief Marketing Officer, Kara Burney, reported that the white paper played a pivotal role in solidifying investor confidence in the company’s latest innovation, directly contributing to the successful launch of the Fantasy Record Label.
On social media, excerpts from the white paper sparked a 718% surge in engagement, with users enthusiastically responding to Vault’s vision for the future of artist-fan relationships. By framing their technology in the context of industry-wide transformation, Vault established itself as the go-to platform for blockchain-powered music experiences.
USDA | AgTech Industry
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The goal of this comprehensive report was to provide a data-rich, nuanced understanding of the controlled-environment agriculture (CEA) landscape across the United States. To achieve this, we conducted a rigorous, mixed-methods research initiative, gathering both quantitative and qualitative data on key industry factors, including CEA operations, sustainability metrics, and social justice initiatives.
With an overarching goal of informing the USDA, our research aimed to highlight the significance, challenges, and opportunities within CEA, ensuring that policymakers and stakeholders had the insights needed to make informed decisions about the future of the sector.
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The research delivered high-impact results, generating over 100 survey responses and 20+ key informant interviews from industry leaders and practitioners.
Key outcomes included:
• A widely attended webinar that put the findings in front of a critical audience, sparking meaningful discussions.
• A direct policy impact: Following the report’s release, the USDA National Institute of Food and Agriculture invested a historic $19+ million in CEA research initiatives, demonstrating a renewed commitment to supporting the industry.
By delivering a deeply researched, strategically framed report, this project was pivotal in elevating CEA in national policy discussions and securing crucial funding for its continued advancement.
What Our Clients Are Saying
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I've had the pleasure of working with Dr. O’Neal for three years, and each project has been a testament to their exceptional talent and dedication. Collaborating with Depth Services has been an absolute dream! Dr. O’Neal’s expertise shines through in every aspect of our partnership and the white paper she crafted was not only beautifully articulated but also served as the perfect foundation for our latest product launch. Its in-depth context provided invaluable insights and became a core asset we drew from for social media, with excerpts from the white paper leading to a 718% spike in engagement.
Kara Burney, Chief Marketing Officer, Vault Laboratories, Inc.
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We have been in our industry for over 50 years and recently found our business hinging on critical policy decisions. We wanted a way to advocate for our customers, educate critical stakeholders, and shape legislation. Depth Services couldn’t have been a better choice. Dr. O’Neal’s white paper was clear, inspiring, and effective - so much so that we were invited to speak on a House of Representatives Judiciary Committee panel.
Jeremy Neely, Director of Business Operation, Diamond Standard Parts LLC
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“We came to Depth Services for a white paper tailored to the controlled environment agriculture industry. What Depth Services crystallized in terms of expertise in controlled environment crops and how they're boosted with carbon dioxide was perfect. The process, the timelines, and the communication from Depth Services went very smooth. The way they designed the white paper and brought it all together was a very unique service offering. I haven't experienced something so tight and well-prepared. I was like, wow, if you have this one-stop shop... it answered our calling.
Estee Chaikin, Chief Marketing Officer, Skytree
